{"id":6871,"date":"2022-02-26T16:24:58","date_gmt":"2022-02-26T15:24:58","guid":{"rendered":"https:\/\/better-hotel.com\/?p=6871"},"modified":"2022-04-11T16:39:28","modified_gmt":"2022-04-11T14:39:28","slug":"bleisure-a-workation-nove-segmenty-na-vzestupu-jste-pripraveni","status":"publish","type":"post","link":"https:\/\/better-hotel.com\/sk\/blog\/bleisure-a-workation-nove-segmenty-na-vzestupu-jste-pripraveni\/","title":{"rendered":"\u201eBleisure a workation\u201c \u2013 nov\u00e9 segmenty na vzestupu. Jste p\u0159ipraveni?"},"content":{"rendered":"
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Pozn. Term\u00edn bleisure poch\u00e1z\u00ed z\u00a0angli\u010dtiny a vznikl spojen\u00edm slov business a leisure (voln\u00fd \u010das), term\u00edn workation je spojen\u00edm slov work (pr\u00e1ce) a vacation (pr\u00e1zdniny). V\u00a0obou p\u0159\u00edpadech se jedn\u00e1 o popis takov\u00e9 cesty, kter\u00e1 v\u00a0sob\u011b spojuje prvky jak obchodn\u00ed\/pracovn\u00ed, tak i rekrea\u010dn\u00ed.<\/em><\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Bleisure cesta m\u00e1 obvykle podobu pracovn\u00ed cesty, kterou si pracovn\u00ed cestuj\u00edc\u00ed prodlu\u017euje s\u00a0c\u00edlem u\u017e\u00edt si v\u00a0r\u00e1mci destinace i volno\u010dasov\u00e9 aktivity \u2013 od wellness, sportu a\u017e po n\u00e1v\u0161t\u011bvu kulturn\u00edch pam\u00e1tek \u010di akc\u00ed. V\u00a0takov\u00e9m p\u0159\u00edpad\u011b je hlavn\u00edm objednavatelem pobytu firma, \u010dasto s\u00a0korpor\u00e1tn\u00ed smlouvou v\u00a0ruce. Rostouc\u00ed po\u010det lid\u00ed na voln\u00e9 noze a rozmach home offic\u016f s\u00a0sebou v\u0161ak p\u0159in\u00e1\u0161\u00ed novou motivaci k\u00a0cestov\u00e1n\u00ed \u2013 zm\u011bna prost\u0159ed\u00ed. V\u00a0takov\u00e9m p\u0159\u00edpad\u011b mluv\u00edme o workation, kdy je objednavatelem samotn\u00fd host a rezervace pobytu tak nen\u00ed zpravidla p\u0159\u00edmo v\u00e1z\u00e1na na zam\u011bstnavatele a konkr\u00e9tn\u00ed d\u016fvod cesty (nap\u0159. n\u00e1v\u0161t\u011bva pobo\u010dky).<\/p>

Nem\u00e1 cenu v\u0161e zdlouhav\u011b popisovat. P\u0159edstavte si, \u017ee je st\u011b\u017eejn\u00edm pracovn\u00edm prost\u0159ed\u00edm v\u00e1\u0161 domov \u010di kancel\u00e1\u0159, kde tr\u00e1v\u00edte des\u00edtky hodin m\u011bs\u00ed\u010dn\u011b. Va\u0161e pracovn\u00ed n\u00e1pl\u0148 je sp\u00ed\u0161e jednotv\u00e1rn\u00e1, tud\u00ed\u017e pravideln\u00e9 sch\u016fzky a cestov\u00e1n\u00ed nejsou sou\u010d\u00e1st\u00ed va\u0161\u00ed pracovn\u00ed reality. A pr\u00e1v\u011b zm\u011bna prost\u0159ed\u00ed je t\u00edm nejlep\u0161\u00edm l\u00e9kem na boj se stereotypem. Bleisure \u010di workation cesta je \u0159e\u0161en\u00edm. Mo\u017enost odjet na nov\u00e9 m\u00edsto, kter\u00e9 nab\u00edz\u00ed z\u00e1zem\u00ed pro pr\u00e1ci na d\u00e1lku a z\u00e1rove\u0148 nov\u00e9 volno\u010dasov\u00e9 vjemy. <\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Co pracuj\u00edc\u00edho hosta zaj\u00edm\u00e1?<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Bezpochyby je to v\u0161e, co kop\u00edruje vybaven\u00ed pracovn\u00edho prost\u0159ed\u00ed. Rychl\u00e9 wifi p\u0159ipojen\u00ed, plnohodnotn\u00fd pracovn\u00ed st\u016fl v pokoji, mo\u017enost vyu\u017eit\u00ed konferen\u010dn\u00edho salonku, ale tak\u00e9 kvalitn\u00ed k\u00e1va a mo\u017enost stravov\u00e1n\u00ed za p\u0159ijatelnou cenu.
V p\u0159\u00edpad\u011b posledn\u00edho bodu v\u017edy z\u00e1le\u017e\u00ed na mo\u017enostech ubytovac\u00edho za\u0159\u00edzen\u00ed \u2013 bu\u010fto \u201ezviditeln\u00edte\u201c mo\u017enost pln\u00e9 penze, nebo nab\u00eddnete lep\u0161\u00ed pokoj s vlastn\u00edm kuchy\u0148sk\u00fdm z\u00e1zem\u00edm. Z\u00e1rove\u0148 nezapome\u0148te zd\u016fraznit volno\u010dasov\u00e9 aktivity pro p\u0159\u00edpadn\u00fd doprovod i samotn\u00e9ho \u201epracuj\u00edc\u00edho\u201c hosta.<\/p>\n

A jak to tak b\u00fdv\u00e1, s dobrou technologi\u00ed jde v\u0161e mnohem l\u00e9pe. Nen\u00ed tud\u00ed\u017e nic jednodu\u0161\u0161\u00edho, ne\u017e vytvo\u0159it pracovn\u011b-relaxa\u010dn\u00ed pobyt a nab\u00eddnout ho v r\u00e1mci online prodeje t\u0159eba na 2 a\u017e 7 noc\u00ed. Samoz\u0159ejm\u011b ne pouze pro 1 osobu! V\u017edy m\u016f\u017ee dorazit partner \u010di cel\u00e1 rodina jako doprovod. Vzhledem k tomu, \u017ee personifikace je dal\u0161\u00edm hork\u00fdm trendem hotelov\u00e9ho sv\u011bta, nab\u00eddn\u011bte rovnou mo\u017enost p\u0159ikoupit si k pobytu polopenzi \u010di plnou penzi, ale tak\u00e9 pron\u00e1jem mal\u00e9ho k\u00e1vovaru na pokoj za jednor\u00e1zov\u00fd symbolick\u00fd poplatek a mo\u017enost vyu\u017eit\u00ed konferen\u010dn\u00edho salonku
v konkr\u00e9tn\u00ed term\u00edn. A\u0165 si zkr\u00e1tka ka\u017ed\u00fd vybere to, co mu zp\u0159\u00edjemn\u00ed pr\u00e1ci ve va\u0161em ubytovac\u00edm za\u0159\u00edzen\u00ed.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Nesporn\u00e9 v\u00fdhody pro ob\u011b strany<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Zam\u011b\u0159en\u00edm se na segment pracuj\u00edc\u00edch host\u016f, kte\u0159\u00ed cestuj\u00ed za prac\u00ed nebo za mo\u017enost\u00ed pracovat z nov\u00e9ho prost\u0159ed\u00ed, ubytovac\u00ed za\u0159\u00edzen\u00ed jen z\u00edskaj\u00ed. V\u00fdhody jsou nesporn\u00e9. Jedn\u00e1 se o jedine\u010dnou p\u0159\u00edle\u017eitost nav\u00fd\u0161it pr\u016fm\u011brnou d\u00e9lku pobytu a zajistit si tak solidn\u00ed obsazenost i b\u011bhem v\u0161edn\u00edch dn\u016f. V\u0161e z\u00e1le\u017e\u00ed na Va\u0161\u00ed kreativit\u011b. Nezapome\u0148te v\u0161ak, \u017ee nov\u00fd typ pracuj\u00edc\u00edho hosta bude imunn\u00ed v\u016f\u010di va\u0161\u00ed standardn\u00ed volno\u010dasov\u00e9 nab\u00eddce (chyb\u00ed mu informace o z\u00e1zem\u00ed pro pr\u00e1ci), ale i v\u016f\u010di standardn\u00ed korpor\u00e1tn\u00ed nab\u00eddce (tradi\u010dn\u00ed pracovn\u00ed cesta se uskute\u010d\u0148uje s c\u00edlem potk\u00e1vat obchodn\u00ed partnery \u010di pobo\u010dky, tud\u00ed\u017e host pracovn\u00ed aktivitu zpravidla neodv\u00e1d\u00ed v prostor\u00e1ch ubytovac\u00edho za\u0159\u00edzen\u00ed).<\/p>\n

Nach\u00e1z\u00edme se v dob\u011b, kdy se voln\u00fd \u010das st\u00e1v\u00e1 ned\u00edlnou sou\u010d\u00e1st\u00ed modern\u00edch slu\u017eebn\u00edch cest. Z\u00e1rove\u0148 se p\u0159episuje jej\u00ed definice a z pracovn\u00edch cest se st\u00e1v\u00e1 cesta nejen pro utu\u017eov\u00e1n\u00ed business vztah\u016f, ale i pro na\u010derp\u00e1n\u00ed nov\u00e9 inspirace a energie pro dal\u0161\u00ed pracovn\u00ed aktivity. Sta\u0148te se i vy takov\u00fdm m\u00edstem a m\u011bjte nab\u00eddku, kter\u00e9
se zkr\u00e1tka ned\u00e1 odolat.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Jaroslava Ju\u0159\u00ed\u010dkov\u00e1 <\/strong>& Better Hotel
<\/strong><\/p>

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\n\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\tVyzkou\u0161ejte Better Hotel je\u0161t\u011b dnes<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

Bleisure i workation cestov\u00e1n\u00ed je jedn\u00edm z nov\u011b vznikaj\u00edc\u00edch koncept\u016f v cestovn\u00edm ruchu, jeho\u017e r\u016fst znamen\u00e1 jedin\u00e9 \u2013 host\u00e9 vn\u00edmaj\u00ed pracovn\u00ed cestu jako p\u0159\u00edle\u017eitost spojit pracovn\u00ed povinnosti s volno\u010dasov\u00fdmi aktivitami. Pandemie nav\u00edc p\u0159inesla do \u017eivot\u016f mnoha z n\u00e1s v\u00fdznamn\u00e9 zm\u011bny, kter\u00e9 m\u011bn\u00ed pot\u0159eby a motivace pro cestov\u00e1n\u00ed. Jste p\u0159ipraveni zase o trochu vylep\u0161it svou nab\u00eddku a p\u0159il\u00e1kat nov\u00fd segment host\u016f?<\/p>","protected":false},"author":1,"featured_media":6880,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/better-hotel.com\/sk\/wp-json\/wp\/v2\/posts\/6871"}],"collection":[{"href":"https:\/\/better-hotel.com\/sk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/better-hotel.com\/sk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/better-hotel.com\/sk\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/better-hotel.com\/sk\/wp-json\/wp\/v2\/comments?post=6871"}],"version-history":[{"count":20,"href":"https:\/\/better-hotel.com\/sk\/wp-json\/wp\/v2\/posts\/6871\/revisions"}],"predecessor-version":[{"id":7082,"href":"https:\/\/better-hotel.com\/sk\/wp-json\/wp\/v2\/posts\/6871\/revisions\/7082"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/better-hotel.com\/sk\/wp-json\/wp\/v2\/media\/6880"}],"wp:attachment":[{"href":"https:\/\/better-hotel.com\/sk\/wp-json\/wp\/v2\/media?parent=6871"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/better-hotel.com\/sk\/wp-json\/wp\/v2\/categories?post=6871"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/better-hotel.com\/sk\/wp-json\/wp\/v2\/tags?post=6871"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}